YouTubers and influencers in the Czech Republic who earn over CZK 50,000 a year and reach a large audience will now be required to register with the country’s media watchdog.

The Radio and Television Broadcasting Council (RRTV) announced the new rules following its meeting on Thursday.

According to the updated interpretation, content creators who publish at least 52 videos per year on one platform, achieve a minimum of 500,000 views annually, and earn more than CZK 50,000 from their online content must register with RRTV.

The council says this requirement applies only to creators whose content serves the general public with the purpose of informing, entertaining, or educating, and whose activity is comparable in reach to television broadcasting.

The rule does not apply to schools, cultural institutions, or other non-commercial entities. Institutions such as museums, libraries, theaters, or public administration bodies are generally considered exempt, as they do not operate with a commercial objective.

The requirement to register was originally introduced last autumn in connection with the EU Audiovisual Media Services Directive, which aims to enhance child protection online and set consistent rules for commercial content across member states.

RRTV stated that the registration requirement is part of aligning Czech law with European regulations.

In May 2025, a broader amendment to the media law will take effect. Under the new system, creators will no longer have to register themselves. Instead, RRTV will actively search for content creators who meet the criteria and enroll them into the register. The council said it plans to regularly evaluate the criteria and update them if needed.

The regulation is part of a growing effort across Europe to bring online media in line with traditional broadcasters, particularly in terms of transparency, advertising, and audience protection.

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