In response to rising costs, major Czech grocery chains are now offering substantial discounts on fruit and vegetables. Here’s a look at how you can take advantage of these deals.
Kaufland is spearheading the initiative with its new “Don’t Feed the Basket!” campaign.
The chain is setting up dedicated discount stands in all its stores, featuring reduced-price fruit and vegetables. According to Kaufland, “The so-called discount displays will be gradually installed in all stores. These displays will showcase discounted items from the fruit and vegetable sections. Initially, the stands will feature originally packaged goods from Kaufland’s suppliers, with discount details and final prices clearly labeled on the packaging.”
Similarly, Lidl has rolled out its own savings program. Through the “With Lidl We Save on Food” initiative, Lidl offers bundles of fruit and vegetables, such as three kilograms for just CZK 25.
Additionally, Lidl stores have special corners dedicated to discounted items that are approaching their expiration dates.
Billa has recently joined the trend with its “We’re Not Throwing Away” campaign. This program provides bags of fruit and vegetables intended for immediate consumption.
According to spokeswoman Dana Bratánková, “These items are often at a higher ripeness level, which would typically lead to their removal from shelves during standard checks. However, they remain suitable for use in preparing hot dishes, salads, or drinks to boost fiber intake.”
Lastly, Penny has partnered with the Nesnezeno app to offer a unique deal. For CZK 79, customers can purchase a package of fruit, vegetables, baked goods, or refrigerated items that are set to expire that day.
Some Penny locations even offer these boxes for sale directly, without the need for the app.
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