Prague Bar Show: Central Europe’s Leading B2B Beverage Event Marks 13th Year
On Monday, March 23, the 13th annual Prague Bar Show will take place at the Křižík Pavilions in Holešovice. As Central Europe’s premier B2B event for the beverage and gastronomy industry, it brings together exhibitors, distributors, and catering operators under one roof. This year, the show expects more than 4,500 professional visitors, over 120 exhibitors, 600 brands, and 22 lectures and panel discussions across 7,000 square meters. The Prague Bar Show is not a festival or a traditional trade fair. “We’ve created a platform where the industry can openly discuss what truly matters—margins, legislation, trends, challenges, and opportunities,” says Martin Kraut, founder and organizer. The event also serves as a gateway to the Central and Eastern European market, attracting companies from Germany, Denmark, Austria, Poland, Hungary, Slovakia, and Italy. The program is divided into four thematic blocks: Business and Operations, Beverages and Categories, People and Culture, and AI and Technology. Among the highlights, a key debate titled “Craft Beer 2026: Is the boom over?” will examine the slowdown in the craft beer segment, price caps, and operational realities, followed by a panel on non-alcoholic beer as a growing market opportunity. View this post on Instagram A post shared...