Smartwings, Finnair, easyJet, Emirates – The Best 2022 Airlines at Prague Airport
Following the example of other international airports, for the second time in a row, Prague Airport has recognised the best airlines of the past year.
The title of the Fastest Growing Airline was awarded to the domestic airline of Smartwings. The Best Performing Airline in terms of traffic was Finnair.
The title of Top Sustainable Airline complemented the two former categories, being won by easyJet. Emirates also received an award for the Best Airline Marketing Campaign with Prague Airport.
Category Criteria
The award recognising the greatest year-on-year increase in passenger numbers, “Fastest Growing Airline at Prague Airport 2022”, was presented by Prague Airport to the air carrier that achieved the highest year-on-year increase in the total number of transported passengers compared to the previous calendar year (2021), and thus contributed the most to the resumption and the development of air connections at Václav Havel Airport Prague.
The title of the most efficient carrier in terms of traffic, “Best Performing Airline at Prague Airport 2022”, factors in the key operational indicators, alongside the volume performance of carriers. Only carriers that completed at least 100 aircraft movements from July to December last year were evaluated. This corresponds to traffic of about two flights per week.
Top Sustainable Airline
The “Top Sustainable Airline at Prague Airport 2022” category comprises three criteria: noise and emissions of aircraft operated at Václav Havel Airport Prague, alongside the overall approach, commitments, and activities of airlines in the field of sustainability.
As part of the assessment of the best way of using marketing support in co-operation with Prague Airport and the “Best Airline Marketing Campaign with Prague Airport 2022” title awarding process, the quality of jointly implemented campaigns in the past year was evaluated by an expert committee.
The expert committee comprised five members who are marketing professionals in the partner tourism agencies of CzechTourism and Prague City Tourism, the Etnetera/Motion advertising agency, and Corporate and Airline Marketing departments of Prague Airport. The evaluation included 27 campaigns of air carriers that effectively used the possibility of marketing co-operation. The promotion of the Prague Airport brand, the attractiveness of the visuals, and the clarity of the message were among the main campaign evaluation criteria.
2022 Passenger Numbers
Last year, Prague Airport handled 10,734,880 passengers. In 2021, merely 4.4 million people were handled during the entire year. The number of take-offs and landings climbed to over 100 thousand, which is 35 percent less than in the pre-Covid 2019 year.
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